Buffer

Simple, affordable social scheduling

4.4 (4,700)
Founded 2010 · Remote-first

Starting price

Free plan

Budget tier

Budget-friendly

Complexity

Beginner-friendly

Integrations

30+

Overview

Buffer is the friendly, no-fuss social scheduler favored by creators, solopreneurs, and small teams. It keeps publishing simple, prices per channel so you only pay for what you use, and adds an AI assistant and a landing-page builder. Power features like deep listening are intentionally absent.

Best for

Creators and small teams who want clean, cheap scheduling.

Pros

  • Clean, beginner-friendly interface
  • Per-channel pricing is fair for small accounts
  • Free plan covers the basics

Cons

  • Light on analytics and listening
  • No approval workflows on lower tiers
  • Fewer enterprise controls than Hootsuite

Features at a glance

Free plan
Email campaigns
Automation workflows
Built-in CRM
Landing page builder
A/B testing
Analytics dashboards
SEO tooling
Social scheduling
AI assistant
API & webhooks
Priority / 24-7 support

Pricing

Free plan

Free for 3 channels; paid from ~$6/channel/mo

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