HubSpot Marketing Hub vs Brevo

A side-by-side comparison of features, pricing, and ratings to help you choose.

Higher rated

HubSpot Marketing Hub

All-in-one marketing, CRM, and automation platform

4.5 (11,240)

Free plan

Free tier; paid Marketing Hub from ~$15/seat/mo, scaling steeply

Brevo

Affordable email, SMS & CRM (formerly Sendinblue)

4.3 (4,100)

Free plan

Free up to 300 emails/day; paid plans priced by email volume

At a glance

Spec HubSpot Brevo
Editorial rating 4.5 / 5 4.3 / 5
Starting price Free plan Free plan
Budget tier Premium Budget-friendly
Complexity Intermediate Beginner-friendly
Primary category Marketing Automation Email Marketing
Integrations 1500+ 150+
Founded 2006 2012

Feature comparison

HubSpot offers 12 of 12 tracked features; Brevo offers 8.

Feature HubSpot Brevo
Free plan
Email campaigns
Automation workflows
Built-in CRM
Landing page builder
A/B testing
Analytics dashboards
SEO tooling
Social scheduling
AI assistant
API & webhooks
Priority / 24-7 support

HubSpot Marketing Hub

Pros

  • Genuinely all-in-one, CRM, email, automation, and pages under one roof
  • Best-in-class onboarding, academy, and documentation
  • Huge app marketplace with 1,500+ integrations

Cons

  • Costs escalate fast as contacts and tiers grow
  • Advanced automation locked behind Professional/Enterprise
  • Can be overkill for a simple newsletter

Brevo

Pros

  • Volume-based pricing is cheap for large lists
  • Includes SMS, chat, and a free CRM
  • Generous free tier for small senders

Cons

  • Daily send limits on free/low tiers
  • Automation less sophisticated than ActiveCampaign
  • Interface feels dated in places

The verdict

HubSpot Marketing Hub edges ahead on our editorial score, but the right pick depends on your priorities. Choose HubSpot if you value growing teams that want marketing, crm, and sales unified in one place. Choose Brevo if you need budget-conscious teams with big lists they email occasionally.

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