HubSpot Marketing Hub vs Brevo
A side-by-side comparison of features, pricing, and ratings to help you choose.
Higher rated
4.5 (11,240)
HubSpot Marketing Hub
All-in-one marketing, CRM, and automation platform
Free plan
Free tier; paid Marketing Hub from ~$15/seat/mo, scaling steeply
Brevo
Affordable email, SMS & CRM (formerly Sendinblue)
Free plan
Free up to 300 emails/day; paid plans priced by email volume
At a glance
| Spec | HubSpot | Brevo |
|---|---|---|
| Editorial rating | 4.5 / 5 | 4.3 / 5 |
| Starting price | Free plan | Free plan |
| Budget tier | Premium | Budget-friendly |
| Complexity | Intermediate | Beginner-friendly |
| Primary category | Marketing Automation | Email Marketing |
| Integrations | 1500+ | 150+ |
| Founded | 2006 | 2012 |
Feature comparison
HubSpot offers 12 of 12 tracked features; Brevo offers 8.
| Feature | HubSpot | Brevo |
|---|---|---|
| Free plan | ||
| Email campaigns | ||
| Automation workflows | ||
| Built-in CRM | ||
| Landing page builder | ||
| A/B testing | ||
| Analytics dashboards | ||
| SEO tooling | ||
| Social scheduling | ||
| AI assistant | ||
| API & webhooks | ||
| Priority / 24-7 support |
HubSpot Marketing Hub
Pros
- Genuinely all-in-one, CRM, email, automation, and pages under one roof
- Best-in-class onboarding, academy, and documentation
- Huge app marketplace with 1,500+ integrations
Cons
- Costs escalate fast as contacts and tiers grow
- Advanced automation locked behind Professional/Enterprise
- Can be overkill for a simple newsletter
Brevo
Pros
- Volume-based pricing is cheap for large lists
- Includes SMS, chat, and a free CRM
- Generous free tier for small senders
Cons
- Daily send limits on free/low tiers
- Automation less sophisticated than ActiveCampaign
- Interface feels dated in places
The verdict
HubSpot Marketing Hub edges ahead on our editorial score, but the right pick depends on your priorities. Choose HubSpot if you value growing teams that want marketing, crm, and sales unified in one place. Choose Brevo if you need budget-conscious teams with big lists they email occasionally.
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